# Rule: Account Health Score Drop (Salesforce)

**Category:** Churn Risk\
**Severity:** Warning\
**Run Frequency:** Every 60 minutes

**Target System**: Salesforce

**What It Monitors:**\
Accounts with declining engagement or satisfaction scores.

**How It Works:**

| Setting       | Value                                  |
| ------------- | -------------------------------------- |
| Data Source   | Salesforce Accounts                    |
| Looks For     | Accounts with type of "Customer"       |
| Time Window   | Last 7 days                            |
| Triggers When | More than 3 at-risk accounts per owner |
| Groups By     | Account owner                          |

**Why It Matters:**\
Declining health scores often precede churn.

**Recommended Actions:**

* Schedule customer health check
* Review support ticket history
* Prepare retention offer