# Rule: Lead Response Time SLA (Salesforce)

**Category:** Sales Efficiency\
**Severity:** Warning\
**Run Frequency:** Every 60 minutes

**Target System:** Salesforce

**What It Monitors:**\
Lead response times for SLA compliance.

**How It Works:**

| Setting       | Value                                       |
| ------------- | ------------------------------------------- |
| Data Source   | Salesforce Leads                            |
| Looks For     | New leads that have not been converted      |
| Time Window   | Last 24 hours                               |
| Triggers When | More than 5 uncontacted new leads per owner |
| Groups By     | Lead owner                                  |

**Why It Matters:**\
Slow lead response reduces conversion rates and wastes marketing investment.

**Recommended Actions:**

* Prioritize lead follow-up
* Redistribute leads if overloaded
* Review lead routing rules

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